Compared to competitors, our Email Effectiveness Tool will give your school an 8.3% Response Rate boost.
Our Email Effectiveness tool is designed to analyze the reminder emails schools send to students to fill out their evaluations.
We analyzed over 60 different factors and found out that some schools can get an amazing 30% response rate on
a single email. We have also found that some of our clients can not get better than a 5% response rate on any email
We then ran a series of sophisticated regression analyses, isolating 65 different factors across the hundreds of emails in our system. Factors like:
- Did they mention a prize, generically or specifically (iPod, Garmin, etc.)?
- Did they mention an instructor's name?
- Did they mention due date?
- Did they contain a sign-on link? Etc.
We wanted to see which factors correlated most closely with effective emails!
We found out some really interesting stuff, including one factor that statistically enhanced the return rate of each email that includes it by 2-3%.
With the Email Effectiveness Tool, you can see which email had the highest response rates out of all of the emails sent
out by all of our client schools and you can view the content those emails. These successful emails are available to
all our schools to use as their own. In fact, we encourage you to tap into our best practices for response rates
so that you can raise your response rates and minimize your workload.
No other vendor offers the sophisticated tools to drive Survey Response Rates like Gap Technologies!